Smart Travels is a UK-based travel agency that helps individuals, couples, families and groups plan holidays, from short European breaks to long-haul trips. Mark X Media handled the website development, building a WordPress site that explains the agency’s personal service and makes it easy for travellers to get in touch.
The brief
Travel agencies compete with big booking platforms, so the website had to show what a personal travel specialist adds: honest advice, hand-picked options and support from first enquiry to return home. The site also needed a clear path to enquiry on every page, especially on mobile.
What we built
- A bold hero section, “Discover A Beautiful Place With Smart Travels”, with quick links to services and contact
- Service sections covering hand-picked accommodation, tailor-made holidays, competitive pricing and 24/7 support
- Popular holiday packages and destination sections that can be adjusted to dates, departure airport and budget
- A simple four-step explanation of how booking with Smart Travels works
- Customer reviews, a newsletter sign-up and a contact section with phone and email
- Responsive layouts for mobile, tablet and desktop, built in WordPress so the team can update content themselves
Design approach
We used a deep navy and bright orange palette with travel photography to give the brand a confident, trustworthy feel. Calls to action like Book Now and Contact Us repeat down the page, so visitors can enquire as soon as they are ready. Headings and copy are written around the searches UK holidaymakers use, giving the site a solid base for SEO.
Frequently asked questions
How much does a travel agency website cost in the UK?
It depends on the number of pages, packages and features such as booking forms. Mark X Media builds WordPress travel websites with packages, destination pages and enquiry forms at prices suited to small and growing agencies.
Can a travel agency website take enquiries instead of direct bookings?
Yes. Many independent agencies prefer an enquiry-led site, like Smart Travels, where visitors send their plans and a specialist replies with tailored options.
Can I update holiday packages myself?
Yes. The site is built on WordPress, so the team can add packages, destinations and blog posts without a developer.
Want a website like this?
We design websites for travel agencies and service businesses that bring in real enquiries. Book a free strategy call with Mark X Media.
Related services: Website Development · UX/UI Design · SEO
